BUS ADS.
Buses are excellent for displaying large advertisements that wrap around the entire side of the vehicle. Buses move through city streets, ensuring that people from various demographics see the ads throughout the day.
Bus advertising encompasses ads on the exterior and interior of buses, as well as at bus
stops and shelters. This form of advertising offers another effective way to reach urban
populations.
TRUCK ADS.
With roving truck ads or ad trucks, the advertisement is wrapped into a structure in the body of the truck turning it into a mobile billboard. This type of transit advertising has various advantages. One of such is good visibility that can attract the attention of other road users.
Aside from that, another advantage of roving truck advertising is that it can be customized to reach and penetrate selected routes and areas that otherwise would require transit ads in one to two kinds of transport vehicle.
With the example below, Tide is able to make use of the strategic geographic advantages of ad trucks and utilize eye catching images thus extending its public buzz even more.